Onboarding that gets users to aha faster

Onboarding that gets users to aha faster

Onboarding that gets users to aha faster

A 4-week design sprint that turns your product’s first-value moment into a clear, measurable onboarding flow your team can ship.

Nikolay Lechev
Nikolay Lechev
Nikolay Lechev

Founder, Omniflow

12+ years of experience

Built and led Growth Design at Harvest

Based in EU

SaaS onboarding modal with welcome message.
SaaS onboarding modal with welcome message.
SaaS Dashboard Example
SaaS Dashboard Example
SaaS Dashboard Example
SaaS onboarding flow activation checklist.
SaaS onboarding flow activation checklist.

We’ve all seen onboarding like this

Users sign up, click around, and leave

They never reach the aha moment, and you can’t tell what went wrong.

The flow you shipped isn’t moving metrics

Conversion stays flat, and no one’s sure which part of onboarding to fix first.

You have data, but not clarity

The dashboards show drop-offs, but not what users tried or missed.

Omniflow fixes what breaks onboarding and turns it into activation your team can ship in 4 weeks

Results from past work

Core feature engagement up 200%

25% increase in day 0 activation

Trial-to-paid up 8%

Engineer-ready handoff — triggers, timing, acceptance

Measurable results — activation and TTV built in

Tool-agnostic setup — works with Appcues, Pendo, or code

Results from past work

Core feature engagement up 200%

25% increase in day 0 activation

Trial-to-paid up 8%

Engineer-ready handoff — triggers, timing, acceptance

Measurable results — activation and TTV built in

Tool-agnostic setup — works with Appcues, Pendo, or code

Results from past work

Core feature engagement up 200%

25% increase in day 0 activation

Trial-to-paid up 8%

Engineer-ready handoff — triggers, timing, acceptance

Measurable results — activation and TTV built in

Tool-agnostic setup — works with Appcues, Pendo, or code

Tool-agnostic flexibility

Engineer-ready handoff

Async collaboration

Measurable results

Proven patterns

Activation-first focus

Activation-first focus

From intake to handoff in four weeks

Week 0 → Intake & Alignment

Week 0 → Intake & Alignment

Kick-off with an intake call or asynchronously in Slack to align on goals, metrics, and audience.

Kick-off with an intake call or asynchronously in Slack to align on goals, metrics, and audience.

Define activation goal and success metric

Share product access and analytics

Confirm scope and timeline

SaaS onboarding brainstorming workshop.
SaaS onboarding brainstorming workshop.

Week 0 → Intake & Alignment

Kick-off with an intake call or asynchronously in Slack to align on goals, metrics, and audience.

Define activation goal and success metric

Share product access and analytics

Confirm scope and timeline

SaaS onboarding brainstorming workshop.
SaaS onboarding user flow and desgn in Figma
SaaS onboarding user flow and desgn in Figma

Week 1-2 → Flow & Design Draft

Audit the current experience and outline the improved onboarding journey.

Journey map of the new flow

First version of copy + states

Draft Figma prototype for feedback

SaaS onboarding user flow and desgn in Figma

Week 1-2 → Flow & Design Draft

Audit the current experience and outline the improved onboarding journey.

Journey map of the new flow

First version of copy + states

Draft Figma prototype for feedback

Week 3 → Reviews & Refinement

Iterate fast through structured feedback and measurable improvements.

Review #1 (major revision)

Engineer-ready spec with anchors + triggers

Activation & TTV schema defined

Async collaboration in Slack during onboarding sprint review
Async collaboration in Slack during onboarding sprint review

Week 3 → Reviews & Refinement

Iterate fast through structured feedback and measurable improvements.

Review #1 (major revision)

Engineer-ready spec with anchors + triggers

Activation & TTV schema defined

Async collaboration in Slack during onboarding sprint review
Handoff with engineer-ready onboarding spec with triggers, states and event schema
Handoff with engineer-ready onboarding spec with triggers, states and event schema

Week 4 → Final Handoff

Deliver a complete package your engineers can ship immediately.

Review #2 (minor revision)

Final Figma file + Loom walkthrough

Acceptance criteria & Light Guarantee

Handoff with engineer-ready onboarding spec with triggers, states and event schema

Week 4 → Final Handoff

Deliver a complete package your engineers can ship immediately.

Review #2 (minor revision)

Final Figma file + Loom walkthrough

Acceptance criteria & Light Guarantee

What's included in every sprint

What's included in every sprint

What's included in every sprint

Journey map & onboarding designs

Visual overview of your improved onboarding experience, complete with a clickable Figma prototype.

Full journey map of the new flow

Final UI designs in Figma

Copy, states & interactions

Polished copy and logic for each user state, designed for clarity and accessibility.

Embedded microcopy and variants

Accessibility and clarity notes

Empty and success states

Engineer-ready handoff

Everything engineering needs to implement the flow without guesswork.

Anchors and triggers mapped

Timing caps and guardrails

Acceptance criteria for each step

Measurement & async walkthrough

Tools to track success and a video explaining every decision in your flow.

Activation and TTV KPIs

Event schema for analytics setup

Loom walkthrough for PM and Eng

Simple pricing, clear deliverables

One fixed price. Measurable results. Clear handoff. Optional ongoing support for continuous improvements.

Launch sprint

Includes our Light Guarantee

A complete, engineer-ready onboarding flow designed, reviewed, and ready to ship.

€4,995

Full design and journey mapping

Copy, logic, and measurement setup

Engineer-ready handoff

1 major + 1 minor revision + Light Guarantee

Add-on for ongoing optimization

Add-on for ongoing optimization

Loved by customers

Continue improving activation and onboarding flows after your sprint.

€1,995

/ month

* €500 credit toward subscription if you start within 10 days after your sprint

Frequently asked questions

What exactly do we get in the 4-week Launch sprint?

What exactly do we get in the 4-week Launch sprint?

What exactly do we get in the 4-week Launch sprint?

How does the process and communication work?

How does the process and communication work?

How does the process and communication work?

How are revisions and the Light Guarantee handled?

How are revisions and the Light Guarantee handled?

How are revisions and the Light Guarantee handled?

How do you measure activation and time-to-value (TTV)?

How do you measure activation and time-to-value (TTV)?

How do you measure activation and time-to-value (TTV)?

What’s in-scope vs out-of-scope?

What’s in-scope vs out-of-scope?

What’s in-scope vs out-of-scope?

What happens after the Sprint?

What happens after the Sprint?

What happens after the Sprint?

What if schedules or priorities change?

What if schedules or priorities change?

What if schedules or priorities change?

Who owns the work and how is payment handled?

Who owns the work and how is payment handled?

Who owns the work and how is payment handled?

Still have questions? Book a call or email hello@omniflow.so

Still have questions?
Book a call or email hello@omniflow.so

Hey friend! 👋

I'm Nikolay, the founder of Omniflow.

I’ve spent the last 12 years designing onboarding and activation flows for SaaS products.

From agency work to leading Growth Design at Harvest, I’ve seen how hard it is to turn new users into active ones — and how much time teams lose trying to fix it.

Omniflow exists to solve that. A clear, measurable way to design onboarding that actually gets users to first value.

Hey friend! 👋

I'm Nikolay, the founder of Omniflow.

I’ve spent the last 12 years designing onboarding and activation flows for SaaS products.

From agency work to leading Growth Design at Harvest, I’ve seen how hard it is to turn new users into active ones — and how much time teams lose trying to fix it.

Omniflow exists to solve that. A clear, measurable way to design onboarding that actually gets users to first value.

Nikolay Lechev
Nikolay Lechev

Nikolay Lechev

Founder, Omniflow

Not sure yet? Get a free mini-audit

Not sure yet? Get a free mini-audit

Not sure yet? Get a free mini-audit

A short Loom review of your onboarding — no strings attached.